At Centerline Digital I worked for several IBM brands, crafting creative concepts, developing campaign strategies, and directing teams consisting of writers, designers, directors, developers, composers, animators and editors.
The Remix IT campaign follows musician and technologist Tim Exile around the world as he samples IBM hardware to create a new musical track. This multichannel campaign consisted of several videos, social media, a landing page, interactive remix player, and live performance events.
The video won a Silver Telly and was an Honoree for a Webby
This global conversation series follows IBM thought leaders in short, intimate conversations with their most innovative clients.
To introduce the new IBM Systems Worldwide P.O.V., we created an aspirational anthem video addressed to the IT Architects of the future who can build anything once released from the constraints of the status quo.
